Just Say Hi
Preparedness is easier than you think
6 min readMay 7, 2024
Another year has rolled around and it’s time for Emergency Preparedness Week again — the time of year where my entire industry pokes its head above ground and frantically tries to get people to pay attention to the need to be prepared for disaster risks.
As you can imagine, by the time people realize we exist, our messaging is gone from their social…